Creating CAPTIONS THEY’LL LOVE
Photo captions offer one of our best shots at grabbing and holding a reader’s attention. If the headline doesn’t do it, the photo and the words we use to accompany the photo may do the trick. Here are a few ideas to encourage excellent captions:

The art of writing a caption
A caption in its simplest form is the the title of an image but usually we mean a bit more. A full caption takes the form of descriptive text, usually a few sentences

What makes a good caption?
Good captions are more than just the subject"s name and what"s going on in the photo. In fact, if all you do in your caption is explain the activity in the photo it has little or no value to the reader. Good captions incorporate the five W"s: Who, What, Where, When and Why. You can occasionally throw in "How" if the photo is so technically complicated and interesting that the reader might wonder how it was made.Good captions are spelled correctly. Good captions are factually accurate. Good captions leave the copy editors with few questions. Good captions not only enhance your standing in the newsroom but also the photo department"s standing. Good captions are essential to the credibility of the newspaper and its standing in the community

How to Write Effective Headlines
The job of the headline is to get attention. A good headline makes the reader want to find out more by reading the article, brochure, or ad. To help your headline do this, try one of these techniques:

10 tips for better cutlines - Improve your captions today
Cutlines. They lead an unglamourous existence in the lives of many journalists. They"re an afterthought. We type them after we"ve written our stories. We often forget to write them. This explains why many a newsroom features Editor A yelling to Reporter B, "Hey, where"s your cutline!" And when we do write them, we mess up and have to write corrections. Ever notice how many corrections are because of inaccuracies in captions?

Why Some People Almost Always Write Great Post Titles
What are some of the characteristics of people who crank out blog titles that work really well most of the time? Is it something anyone can learn?

Do Keywords in Post Titles Really Matter?
It’s an epic battle of biblical proportions in the blogosphere. The search engine optimization camp says keywords are the most important aspect of a blog post title.

10 Sure-Fire Headline Formulas That Work
So, you’re seeing too many of those “how to” and list headlines, and want to try a few different angles? Let’s move beyond those common headline formulas you see over and over, and add some new blood to your attention-grabbing arsenal.